JD Sports is close to hitting one million members on its ‘JD Status’ loyalty programme just seven months after its launch.
As the milestone nears, the sporting retailer said it is “preparing to reward its loyal members and entice new enthusiasts” with a series of incentives.
JD Sports will “surprise” 400 existing members with rewards with one individual per UK store and 20 online shoppers set to receive £50 of ‘JD Cash’ in their loyalty wallet.
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The lucky one millionth customer will be awarded £1,000 in JD Cash to mark the moment.
JD omnichannel strategic projects director Conrad Edkins said: “Reaching one million customers with JD Status has been an unparalleled journey, symbolising our commitment to enhancing customer experiences and shaping the future of loyalty engagement in the retail industry.
“The rapid growth of JD Status to one million customers underscores that our loyal members are the cornerstone of this remarkable success story for JD.”
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